Many of the people Athleet.Ai is used for are children and young people. This page sets out who can hold an account, what the tools will and will not do, what happens to information and video, and who to contact. It is written so that a coach can hand it to a club welfare officer.
Who can hold an account
- Adults. Anyone aged 18 or over.
- Young people aged 13 to 17. Only with the agreement of a parent or guardian. Before paying, the buyer must tick a box confirming that they are 18 or over, or that they are the parent or guardian of the person who will use the account and agree on their behalf. That confirmation is recorded with the purchase.
- Children under 13. They may not hold an account. A parent uses the Parent or Family plan, or the coach uses the Coach plan, and works with the child. The Family plan gives a parent the athlete or player tools as well as the parent tools, on one account.
What the tools do, and do not do
- Guidance for young athletes is written for their age and stage of development, including growth and maturation.
- A coach can keep a private profile of each athlete they coach. It is stored encrypted under a code, not a name, used only in that coach's tools, and deleted on request. Athletes and parents are never profiled by anyone else. The parent and athlete tools keep no profile of anyone: they work from what the adult or young person tells them in the conversation, and the conversation is saved only in that user's own account.
- A coach's profile is a picture for planning training. If the coach records a date of birth, the AI tools are only ever given the month and year, never the day. Coaches are told to record only what they need, to make sure a parent or guardian knows the profile is kept for anyone under 18, and not to record medical diagnoses or safeguarding concerns in it.
- They do not rank children, score their potential or predict their future performance as fact.
- They are not a medical service. They explain common issues and what to ask a professional; they do not diagnose, and they do not replace a doctor, physiotherapist, dietitian or psychologist.
- They show their reasoning, so that an adult can check it. The coach, parent or athlete makes the decision.
If a child is at risk
Every tool carries the same instruction. If someone describes or hints at harm, abuse, neglect, bullying, self-harm or disordered eating, the tool stops, responds with care, says plainly that it is not monitored by a person and cannot get help, and points to a trusted adult, a club welfare officer and the helplines below, or to local services for someone outside the United Kingdom. It does not investigate or advise on the situation itself.
The tools are not a way to report a concern. If a child is in immediate danger, call 999. Children and young people can call Childline free on 0800 1111. Adults worried about a child can call the NSPCC helpline on 0808 800 5000. In a club, speak to the welfare officer. Those are United Kingdom services: outside the United Kingdom, contact your local child protection service or helpline, or your local emergency number.
Video of young people
- Video review exists only in some editions and tools. Upload only video that you have the right to use and, for a child, that a parent or guardian has agreed may be filmed and analysed.
- A clip is used to produce the analysis you asked for. It is not shared with other users and is not used to train AI models.
- Saved analyses can be deleted from inside the tool, and deleting an account removes them.
- Clubs should follow their own filming and photography policy before any coach films a junior.
Information and who processes it
- We never sell personal data and never use it to train our core models.
- Our tools use small language models that we design, build and deploy ourselves, supported by larger models from Anthropic, OpenAI and Pickaxe. Those suppliers process messages and uploads to produce answers and are not permitted to use them to train their models.
- An account and everything held with it can be deleted at any time: see delete your account. The full detail is in the privacy policy.
For coaches and club welfare officers
If you coach young people with Athleet.Ai: use your own account, not a child's; enter no more about a child than the tool needs (first name or initials, age group, what they did this week); do not enter medical records or safeguarding concerns; and treat every output as a draft for you to check. The decision, and the duty of care, stay with you and your club.
Who to contact
Paul Forrest, founder of Athleet.Ai, is the named contact for safeguarding and data questions: hello@athleet.ai or +44 (0) 20 4652 5191. Athleet.Ai is run by Ecaveo Services Ltd (company number 07824133), registered with the Information Commissioner’s Office under reference ZA747700.